Mousadoabi , M. ., Heydari, S. A., & Nematizadeh , S. . (2025). Identifying the Dimensions and Components of Enhancing Brand Equity in the Food Industry through a Sensory Marketing Mix and BETTER Strategy Approach. Future of Work and Digital Management Journal, 3(1), 1-12. https://journalfwdmj.com/index.php/fwdmj/article/view/120